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Make your links come alive

Short Links, Big Impact

Shorten links, amplify reach. Get fast, secure, and data-driven short URLs that enhance sharing and deliver big impact for brands, creators, and businesses of any size.

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99+

Trusted by 2M+

Customers across the globe

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Understanding What a URL Shortener Is

A URL shortener is a tool that converts long, complicated website links into shorter, cleaner, and easier-to-share URLs. Instead of sharing a lengthy link full of parameters, a URL shortener creates a compact version that redirects users to the original destination. This makes links easier to post on social media, send through messages, use in marketing campaigns, or display in print materials.

Modern URL shorteners also provide features like branded domains, customizable slugs, QR code generation, device-based or geo-based redirection, expiration timers, password protection, campaign tracking, and detailed analytics such as clicks, referrers, and audience insights. These capabilities help marketers, businesses, and creators optimize performance, streamline link organization, and better understand how people interact with their content across platforms.

Reliable URL shortener chosen by over 2.8 million customers worldwide.

Excellent
528 reviews on Trustpilot
Benefits

URL Shortener Tool Benefits

Shorten long links, improve sharing, track clicks, and boost engagement with powerful tools designed for cleaner, smarter URLs.

80 %

Improved readability and professionalism.

90 %

Better user experience.

85 %

Click tracking and analytics.

95 %

Branding with custom domains.

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Free URL Shortener

How to Use the Free URL Shortener Tool Effectively

Learn how to shorten links the right way using free tools. Follow simple steps to create clean, secure URLs, customize them, and track performance for better sharing and engagement.

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1. Create Your Short Link

Paste your long URL, generate a clean short link instantly, and simplify sharing across platforms with fast, reliable redirection.

2. Customize and Track Performance

Edit the slug, apply settings, and monitor real-time analytics to understand clicks, engagement, and link effectiveness with ease.

Are Shortened URLs Safe to Use Online?

Shortened URLs are generally safe to use when created through trusted services, as they include security checks, spam filters, and malware protection. However, because the destination is hidden, users should be cautious with links from unknown sources.

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99+

Trusted by 2M+

Customers across the globe

Today's Revenue $
88%
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Why You Should Use a URL Shortener?

Using a URL shortener helps you turn long, cluttered links into clean, easy-to-share URLs that look professional and save space in posts, messages, and ads. Short links improve user experience, boost click-through rates, and are easier to manage across campaigns. Most tools also offer analytics, letting you track clicks, devices, locations, and engagement. With features like custom slugs, branded domains, QR codes, and link controls, a URL shortener enhances both organization and marketing performance.

Analytics

URL Shortening Tool With Powerful Real-Time Analytics.

A URL shortening tool with powerful analytics not only creates cleaner, shorter links but also gives you deep insights into how those links perform. You can track total clicks, traffic sources, device types, locations, and engagement patterns in real time. These analytics help you measure campaign success, understand audience behavior, and optimize future marketing efforts. With clear data and organized reporting, a powerful analytics-enabled shortener turns every link into a valuable source of actionable information.

Reviews

What Our Customers Say About Their Experience with Us

Discover real feedback from users who rely on our service every day. Learn how our fast, secure, and reliable URL shortener helps customers simplify sharing, boost engagement, and achieve better results.

Shorten.as makes link management effortless and fast. It boosted our campaign performance instantly.

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Emily Parker

Digital Marketing Manager

A reliable tool we use daily. Shorten.as delivers clean links and accurate tracking every single time.

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Daniel Nguyen

E-commerce Growth Lead

Shorten.as improved our engagement with easy analytics and branded links that look truly professional.

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Sophia Turner

Social Media Director

Fantastic shortener. Simple, secure, and perfect for tracking clicks across all our content channels.

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Michael Roberts

Content Strategy Head

Shorten.as helps us share smarter with fast redirects and clear insights that guide marketing decisions.

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Hannah Lee

Product Marketing Specialist